The summer camp mascot revamp involved creating a graphic for a school’s summer camp activities. The request came from a friend of the school principal, who wanted an updated and vibrant design to represent the spirit of their summer camp.
Project Details:
- Client: School principal
- Objective: Rework the summer camp mascot graphic for summer camp activities
- Scope: Design an engaging and lively summer camp mascot graphic
- Materials: Archive includes images from various development stages and the final design
- Development Stages: Images showcasing the design process from concept to completion
- Final Result: The finished summer camp mascot graphic ready for summer camp branding
Their original mascot:

The summer camp mascot revamp design process:
Creating an updated summer camp mascot graphic required an in-depth understanding of the school’s values and the dynamic energy of their summer camp. The initial phase involved brainstorming sessions and sketching various concepts that would resonate with children and embody the excitement of summer activities. We explored different color palettes and styles to ensure the summer camp mascot would stand out and be memorable.
During the development stages, we presented multiple iterations of the summer camp mascot graphic to the school principal for feedback. This collaborative process ensured the final design aligned with the school’s vision and the lively spirit they aimed to project. The final summer camp mascot graphic not only met but exceeded expectations, providing a fresh and exciting visual for all summer camp branding materials.
























Conclusion:
The reworked summer camp mascot graphic perfectly captures the vibrant and engaging atmosphere of the school’s summer camp. With this updated design, the school is well-prepared to create a fun and memorable experience for all campers.