Creativity Lessons of failure in photography and how mistakes shape mastery
How embracing mistakes leads to growth, creative mastery, and a redefined sense of success.
Craft and clarity
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Notes from the studio — process, projects, and the work behind interfaces and brands.
Creativity How embracing mistakes leads to growth, creative mastery, and a redefined sense of success.
Photography See how Heinrich Hoffmann and Hitler’s propaganda collaborated to craft a powerful visual image of the Nazi leader.
Photography Explore inspiring films about photography, from war zones to urban streets, highlighting the power of images to tell compelling stories.
Photography August Sander's photography legacy captures German society's diversity, portraying faces and lives with profound depth and artistry.
Event A behind-the-scenes look at Sitecore’s Halloween Office Celebration in Sofia on October 30th, 2024, filled with decorations, treats, and team spirit.
Photography Delve into the distinction between artistic and commercial photography, where true creativity pushes boundaries beyond market-driven demands.

Join the Ratha Yatra Festival Sofia — a joyful celebration of love, unity, and Indian tradition in Borisova Garden.
Photography A black-and-white photo series from Photovacation 2024 exploring isolation and connection in the “Together and Apart” contest.
Photography This project features a captivating series of images captured on Harman Phoenix 200 film, all shot throughout August 2024 in Lyulin, Sofia.
Travel Join me on a weekend photography adventure in Gorno Kapinovo, capturing the stunning landscapes and cultural gems of Bulgaria's Кърджали region.
A few kind words from people I have worked with.
I have been working with Todor on a project for an online platform incl. website design and experienced him as an extremely professional, competent, creative and reliable partner. Thanks Todor, for helping me bring this project to the next level and for your continuous support!
During our collaboration, Todor consistently demonstrated creativity and skills. Communication was smooth and professional, and all milestones were delivered on time. Todor has the ability to translate ideas and requirements into visually appealing designs. It was a pleasure working with him.
Todor is a great colleague and friend. He is very nice to work with. Conscientious and responsible, always helping others, creative and humorous. He brings a positive attitude to the team and is always willing to share his ideas and support his colleagues. Working with Todor is not only productive, but also genuinely enjoyable.